How To Figure The Grocery Unit Price

It is smart to purchase groceries on sale or when you have coupons. But it is more important to read the unit price.

The unit price is basically how much product you are getting for your money.

A unit could be one pound, one ounce, one liter etc. Most of the time, it is cheaper to buy multiples of an item than individually.

Most major supermarket chains have the unit price written underneath the full price in smaller print with a colored background.

To find an item's unit price, divide the cost of the item by the number of units.

Which is a better deal?

A toilet paper roll on sale for $1. The regular price is $1.69.

OR

Four rolls of the same toilet paper for $3. The regular price is $3.

Obviously the second example is the cheaper, but do we always check the unit price for all of the items we purchase? I think subconsciously we always go for the sale. Whenever I go shopping, I spend time going through every unit price to find the cheapest.

Look for quality first. Don't just buy the lowest unit price.

Recap of the example above:

A toilet paper roll on sale for $1. (Unit price: $1 per roll)

Four rolls of the same toilet paper for $3. (Unit price: 75 cents per roll)